Sunflower-curtains are a common feature of American homes, but their use has been on the rise in recent years as a way to boost the natural light they reflect back onto the homes in which they are located.
Now a new study suggests the industry could be worth $100bn by 2030.
A report released on Thursday by the Center for Sustainable Futures (CSF), a Washington think tank, looked at how Sunflower and Cotton Cushion prices have risen in recent months, and found that the industry would be worth about $150bn in the US by 2030 if it was able to continue expanding its market share.
A typical Sunflower curtain, as pictured here, will typically be around $300.
But the average cost of a Cotton Cuff is about $50.
It’s not uncommon for curtains to be purchased from the same source as the actual product, the researchers say.
The CSF estimates that the average price of a Sunflower Curtains is about double the price of Cotton Cuffs.
The Sunflower Cushions market, which includes curtains and curtains with awnings, was worth about three times more in 2015 than in 2012.
But that trend has been falling in recent quarters.
The study looked at the retail price of all indoor light bulbs that were sold in the United States last year, and compared the prices of Cotton Curtains and Sunflower Curtain.
The Cotton Curtents, by contrast, were priced at a higher cost than the Sunflower cushions.
In a statement, the Sunflowers said that the Cotton Curtains were the best value indoor lightbulbs in the world, and that they were a more efficient and reliable alternative to the Cotton Curtens.
They said the Sun-Curtains price drop was due to the fact that the manufacturers have been investing more into research and development, improving efficiency and improving manufacturing processes.
“The Sunflower Curtain is also one of the most energy efficient indoor light bulb products, so the cost drop is a result of the increased efficiency and the increased production capability of the SunFlowers Curtain,” the statement read.
But some homeowners have been less enthusiastic about Sunflower curtain replacements.
An online survey conducted by the company, in which the Sun Flowers asked consumers to rate their preference for indoor light fixtures, found that just a small majority of respondents said that they prefer the Cotton Curtain over the Sun Flower Curtains.
“We’re still a long way from getting to the point where we’ll have a perfect product and it’s going to be cheaper than the Cotton or Sunflower, but the research and the market are definitely moving in that direction,” said David Schoenfeld, chief executive of the firm.
“It’s just a matter of when, not if, we’ll reach that point.”